PIVOT: The Unsung Innovators Behind American Small Business with Seth Levine and Elizabeth MacBride

A new class of entrepreneurs is taking the business world by storm. They’re called “New Builders,” and we need them now more than ever before. Seth Levine and Elizabeth MacBride, authors of the book The New Builders: Face to Face With the True Future of Business, have a few ideas on how to support and celebrate them.

In this episode of PIVOT, Seth and Elizabeth join the show to discuss how to level the playing field for new entrepreneurs and why the future of small business is so crucial to the US economy.

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On this episode, you'll hear:

• What motivates Seth and Elizabeth about small business
• The “new builders” starting businesses today and why we need them
• The obstacles entrepreneurs must overcome to start a small business today
• How Seth and Elizabeth helped reshape Congress’ PPP legislation
• Why the venture model is ineffective for broad economic development
• Unicorns vs. camels
• The lack of media attention for new builders, and why you can’t always trust the numbers
• The extraordinary story of Sweet Grace Heavenly Cakes
• How small business engages employees differently and why it works
• The difference entrepreneurial grit, passion, and resilience makes
• Why Seth and Elizabeth are optimistic about the future of small businesses